Racquet-sports distribution · India
Your brand's route to every court in India.
Genera Online is the exclusive pan-India distributor of adidas Padel & Pickleball and LOK. We take international brands from factory to court: import, customs, warehousing, retail, clubs and online marketplaces.
Brands we represent
Trusted by global names to build India.
Exclusive · Pan-India
adidas Padel & Pickleball
Racquets, balls, bags and accessories, imported and distributed to retailers, clubs and online buyers across the country.
Exclusive · Pan-India
LOK
Padel and pickleball equipment brought to Indian players through our retail, club and marketplace channels.
What we do for brands
One partner. Factory to court.
You ship from your warehouse. We handle everything after that in India.
Import & customs
Pick-up from your factory, freight, customs clearance and HS-code compliance through our forwarding partner.
Warehousing & fulfilment
Stock held in Mumbai and Jaipur, labelled to Indian MRP rules and shipped nationwide.
Retail network
Sports retailers and brand stores across India, with a dedicated sales team managing every account.
Clubs & academies
Demo programmes at padel and pickleball clubs and tournaments, putting your product in players' hands.
Online marketplaces
Listings, pricing and fulfilment on Amazon India and other online channels.
Activations & events
Launches, tournaments and community events that build your brand with Indian players.
How a partnership works
From first call to first shipment.
Intro call
We learn your range, positioning and goals for India.
India market plan
Range selection, landed cost, MRP and channel plan, agreed together.
First order & launch
Import, clearance and a launch across retail, clubs and online.
Grow together
Regular sales reporting, demand forecasts and planned reorders.
Partner with us
Looking for an India distributor?
Tell us about your brand. We reply within two working days.